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SEO & Web Tips

On this page, we display Search Engine Optimization and Search Engine Marketing advice, hints and tips, small articles. and sometimes even quotes or words of wisdom by colleagues in the SEO community. (These will be in addition to our regular articles, EasySEO articles, or blogs). We plan to update 2 - 3 times per week.

New SEO tips will appear in no particular order but we think there is a good chance you'll find them useful. Don't hesitate to contact us with any questions, comments, or criticism. If you want some questions answered by a live human, we can set up a free consultation session, no strings attached. SEO Trump is here to help with professional services.

Internal Links

For years, the Google Page Ranking (PR) a webpage is assigned has been exclusively defined as a function of its backlinks (external links pointing to it from another website). That's true, of course ; external links remain the backbone of Page Rankings, with all the well-know criteria: quality, quantity, and relevance of those links, plus some other subtleties.

However, don't neglect internal links, either. They connect (physically and conceptually) pages within one website and are an important part of a site's structure. Internal links indicate, to users and search engines alike, that you care about the internal relevance of all your pages.

Recent Advice

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